British American Tobacco (Head Office)

Our cigarette business is founded on understanding and meeting the preferences of adult smokers in all parts of the world.
Despite the well-known health risks, millions of people worldwide continue to enjoy smoking conventional cigarettes.
We never set out to encourage people to take up smoking cigarettes, or to smoke more. Our cigarette business is based on understanding and meeting the preferences of today’s adult smokers with products that are manufactured to high standards and marketed responsibly.
We continue to be clear that combustible cigarettes pose serious health risks. The only ways to avoid these risks are to not start or to quit smoking. For those who still smoke, we encourage them to switch to scientifically substantiated, reduced risk alternatives.